We are a creative team with a rather uthopian view of the world. Fatigued by broken umbrellas, and having no better solution for a wet winters day we started our investigation. Rain is one of those unpredictable occurrences in urban life where nature has her way, often frowned upon by busy city dwellers. Through our designs we want to give people a sense of lighthearted joy as they walk through the rain uninterrupted. In the midst of climatic changes we would like to celebrate every natural shower in urban environments, depicting the graceful aesthetics of dancing in the rains.
It took us two years to make it as circular as possible. We use 100% recycled material, even recycled zippers and cords. Our production takes place in Italy keeping in mind the highest fashion standards. Our gear has a 5000MM breathable waterproof coating. We treat rainwear like it deserves; to be worn all round the year and last a lifetime.
You can follow our work at urbanrains.com.